A popular women’s clothes retailer will become the latest in a procession of brands to leave Bracknell’s £240m flagship shopping centre. 

Seasalt Cornwall, which first opened in 2017, has announced that it will be permanently closing the doors to its store at The Lexicon this month. 

The brand, which was founded in 1981 and headquartered in Falmouth, has said a “fond farewell” as it prepares to shut down on August 27. 

A sign on the door says the company has “loved being here” but “sadly” it will no longer operate from the borough. However, it will maintain shops in Windsor and Guildford. 

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A spokesperson for Seasalt Cornwall said the company has made the “difficult decision” to close the store and “where possible” sought jobs for the staff in other areas of the business.  

It said the brand is committed to retaining a high street presence and “do not take these decisions lightly” but, after a performance review of its stores, The Lexicon outlet was “no longer commercially viable” so is leaving “with regret”. 

The complex opened in 2017 as part of a wider regeneration project in the town, which saw a third of the centre demolished. 

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This is the most recent departure from the shopping facility, following the closure of homeware company House in April and several other shops not re-opening post pandemic. 

The Argos store located in Princess Square, which was one of the complex’s big brands, has been permanently closed due since the pandemic and is yet to be re-located. 

Other retailers that no longer have a presence at The Lexicon include Top Shop, Top Man, Carphone Warehouse, Burton and Dorothy Perkins, Patisserie Valerie, Jack Wills, Hayes Travel, I Broke My Gadget, Peacocks and Silent Night – which was fitted out but never opened. 

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The general manager at The Lexicon, Rob Morris, said Seasalt Cornwall has "come to the end of its lease" and decided "not to renew". 

He added that there "has already been strong interest" in the unit and hope to release details of a new occupier "in the coming months”.

It is uncertain as to what could replace the retailer, with most of the previous closures still leaving premises lying empty. 

One vacant space that has been filled is a unit on Eagle Lane that was formally occupied by McDonald's. Officials confirmed that the premises will soon house Thai restaurant, Giggling Squid.